WS-23 is a synthetic cooling agent commonly used in a variety of products for its refreshing, menthol-like cooling effect.
Uses of WS-23
- Flavoring in Food and Beverages: WS-23 is often used in mint-flavored products like chewing gum, candies, and beverages to create a cooling sensation. It doesn’t have a strong taste but imparts a cooling feeling that mimics menthol, making it popular in flavored drinks or energy drinks.
- Personal Care Products: It’s used in lotions, creams, and body sprays for its cooling and refreshing effect. It’s often found in products designed to provide a soothing or cooling sensation, especially in the summer or after exercise.
- E-cigarettes and Vaping: It is commonly used in the e-liquid industry to create a cooling sensation in vape flavors, especially in minty, fruity, or menthol blends.
- Cosmetic Products: In cosmetics, WS-23 is included in formulations for face masks, gels, and serums to create a fresh, cooling sensation upon application.
- Pharmaceuticals: Some over-the-counter topical products like pain relief gels or ointments use WS-23 for its cooling effect, which helps alleviate the discomfort from conditions like sore muscles or minor burns.
It’s known for its strong cooling sensation, often more intense than menthol, without the harsh, sharp taste. Do you use any products that might contain WS-23, or are you thinking of using it in something?
Characteristics of WS-23
WS-23 is a menthol-like cooling agent used in various products, particularly in the food and beverage industry, as well as in personal care items like toothpaste and cosmetics. Here are some key characteristics of WS-23:
- Cooling Effect: WS-23 provides a strong, clean, and long-lasting cooling sensation that is often compared to menthol, though it doesn’t have the same strong odor or taste. The cooling is typically described as smooth and refreshing rather than intense or sharp.
- Non-Mentholated: Unlike menthol, WS-23 doesn’t have the strong, minty scent that many people associate with cooling agents. This makes it more versatile in applications where you don’t want the typical menthol aroma.
- Mildness: The cooling sensation from WS-23 is generally milder than menthol, which makes it a popular choice in products where you want the cooling effect but without overwhelming the user.
- Flavor and Aroma Neutral: It’s often used in products like e-liquids, beverages, and oral care products because it doesn’t alter the taste significantly, unlike menthol, which can be overpowering.
- Water-Soluble: WS-23 is typically water-soluble, making it easier to incorporate into a range of formulations, especially in drinks, cosmetics, or sprays.
- Safety Profile: It’s generally considered safe when used in recommended concentrations. However, like with any ingredient, it’s important to follow usage guidelines to avoid potential irritation.
- Application in Cosmetics and Personal Care: In skincare and cosmetics, WS-23 can create a cooling effect that helps soothe irritation or refresh the skin.
It’s often a favorite in formulations where you want a cool sensation without the classic minty aftertaste.