WS-23 is a synthetic cooling agent or cooling flavor compound used in various consumer products, especially in the food and beverage industry, to provide a cooling sensation similar to that of menthol but without the associated minty flavor. It’s often used in products such as candies, gum, beverages, and personal care items like toothpaste. Here’s some comprehensive information about WS-23:
1.Chemical Structure: WS-23 is also known by its chemical name, N-Ethyl-p-menthane-3-carboxamide. Its chemical structure is similar to menthol, which contributes to its cooling properties.
2.Cooling Sensation: WS-23 imparts a cooling effect when consumed, similar to the cooling sensation produced by menthol. This cooling effect is often described as being more intense and longer-lasting than menthol, and it doesn’t have the minty taste associated with menthol.
Food and Beverages: WS-23 is commonly used in the food and beverage industry to provide a cooling sensation in products like chewing gum, hard candies, beverages, and dairy products.
Oral Care Products: It’s also utilized in toothpaste and mouthwash formulations to enhance the perception of freshness.
4.Advantages Over Menthol:
WS-23 can be more potent in providing a cooling sensation compared to natural menthol.
It doesn’t have the strong menthol flavor, allowing for a broader range of flavor profiles in products.
It has a lower odor profile, which can be desirable in certain applications.
5.Safety: WS-23 is generally regarded as safe for consumption when used within recommended limits. However, like any food additive, it should be used in accordance with regulatory guidelines and industry standards.
6.Regulatory Status: Regulatory agencies in various countries, such as the U.S. Food and Drug Administration (FDA), European Food Safety Authority (EFSA), and others, have evaluated the safety of WS-23 and established acceptable daily intake (ADI) levels.
7.Manufacturing: WS-23 is synthetically produced and can be manufactured through various chemical processes.
8.Consumer Experience: WS-23 is favored for its ability to provide a refreshing and cooling sensation, especially in products where a strong minty flavor is not desirable.
9.Alternatives: Other cooling agents like WS-3, WS-5, and WS-12 are also used in the food and beverage industry, each with its own unique cooling profile.
10.Future Research: As consumer preferences and product innovation evolve, ongoing research may focus on optimizing the use of cooling agents like WS-23 in various applications, including the development of new flavors and sensory experiences.
It’s essential to use cooling agents like WS-23 responsibly, following recommended usage levels and regulatory guidelines, especially in food and beverage products, to ensure a safe and enjoyable consumer experience.